Top Floral Colors and Trends of 2023

calliegwildflower
Dec 15, 2022
3 min read

Top Floral Colors & Trends For 2023! Stay in the Loop with Wildflower Artistry.

2022 is coming to an end and 2023 is fast approaching! So with the new year we are bringing in all the new colors and trends for the upcoming year. We have some exciting new colors and fun trending styles to look forward to so let take a look!

Top Colors for the Upcoming Year

#1 Viva Magenta

Pantone Color Institute just announced the 2023 color of the year – Viva Magenta! Viva Magenta is a strong and engaging color that is animated from the color red which has a rebellious spirit and makes a stand-out statement. This bold magenta color can be used in bouquets, weddings, table centerpieces, and more by adding a pop of color. Some popular magenta flowers include Dahlias, Peonies, Roses, lilies, and Chrysanthemums.

#2 Passion Red

Thursd’s 2023 floral color of the year focuses on passion and what the floral industry represents – deep passion. Passion Red is the color that inspires everyone out there to give everything they do and create with flowers. This deep red is a strong color that unites the passion of the floral industry. Such a beautiful concept that rings true with me and my company for sure!

And Last but Not Least is.....

#3 Digital Lavender

Coloro is bringing the color purple back with Digital Lavender. This light purple hue is to focus on well-being and a sense of stability and balance. evoking calmness and serenity this is the perfect color for floral in the home or sending to a special someone. I personally love lavender so I'm super excited to flow off of this color in 2023.

Top Trends to Kick off 2023

Lily of the Valley

Understandably, some florists may have a difficulty in getting lilies of the valley or not the easiest flower to use in arrangements and bouquets. Since the Queen’s passing and Charles’s coronation, this flower will be highly requested in 2023, especially among brides and their wedding bouquets.

For me Lily of the valley is actually the inspiration behind my youngest daughters name, even though we spell it Lillie instead of Lily. It was the symbolic quotation of "Lily of the Valley" in the Bible that led me to choose is as my 2 year olds name. So I'm 100% on team Lily!

Barbiequoe Bouquets

Since last year’s color of the year, Orchid Flower, and the upcoming Barbie film, all things Barbie is hitting popularity not only in home decor, and fashion but even flowers. Vibrant hues of pink florals with minimal greenery are making their way into next year’s floral designs.

Air Purifier Plants

Not only Bold and vivid blooms will have a spotlight next year, but air-purifying plants will also be staking their claim. Boston Ferns, Snake Plants, Succulents, and Prayer Plants will be flying off the shelf not only for their greenery but their ability to absorb CO2 in the air.

This is probably my personal favorite out of all the fun things yet to come for next year because one of my specialties is succulent gardens! I love succulents I think they never go out of style, plus they are hard to kill and there's such a wide variety that I don't think you can really go wrong. I propagate and grow all of my own succulents so my house is filled with them. Plus being an Eco-Friendly Florist, I donate .05% of my revenue to the clean up of our atmosphere from Co2, so I highly advocate for succulents doing the job and looking pretty all at the same time.

Drum Roll Please for our Finale our Last Trend of the 2023 is...

Pressed Flowers!

2022 was the year of dried flowers in arrangements and bouquets, and 2023 is becoming the year of pressed flowers. This is proven by the 170+ million views on Tik Tok of DIYers showing different methods of pressing flowers. Florists have also reported more brides asking about different ways of preserving their bridal bouquets as well.

We are so excited for this upcoming year as a new business and we can't wait to continue in our pursuit to bring joy to peoples lives with the beauty of flowers. I think 2023 is going to be our year because of all the personal connects I have with each of these trends! Florists or Flower enthusiast what Floral Trends are you planning to follow in 2023? Share with us in the Wildflower Artistry forum on our mobile app through spaces by Wix. Till next time want to wish everybody a happy holidays and new year! Don't forget to take some time out of your day to smell the flowers!

Always with Love,

Callie Goings, Owner of Wildflower Artistry.